Sony ZV-E10 Mirrorless Camera with 16-50mm Lens, Black Bundle with Flashpoint iM30 Mini Flash for Camera, Memory Card, Shoulder Bag, Filter Kit

Price: $1,000.89
(as of Aug 20, 2026 21:05:55 UTC – Details)

Product description

EASY, IMPRESSIVE, VLOGS Ideal for product-review videos

Eliminate the frustration of recording product review videos. When the Product Showcase Setting is activated, the camera will quickly and automatically shift focus from your face to a product held in front of the camera, without the need to place your hand behind the product to shift the focus to it.

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked. Sony Alpha ZV-E10

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked. Sony Alpha ZV-E10

EASY, IMPRESSIVE, VLOGS Add drama with slow and quick motion

With the ZV-E10’s Still/Movie/S&Q button, you can easily access S&Q mode to shoot slow-motion video2 at a speed 4x slower than real time3 4. Or, by changing the setting, you can shoot quick motion2 4 up to 60x faster. These can be shot without post-editing on a PC, with clear Full-HD quality.

EASY, IMPRESSIVE, VLOGS One-touch control of background blurring

There’s no need for complicated manual adjustments—just press a single button to turn background blurring (bokeh) on and off. Select “Defocus” for a professional-looking blurred background to draw attention to the main subject, or “Clear” to show the entire scene in sharp focus.

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked. Sony Alpha ZV-E10

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked. Sony Alpha ZV-E10

ADVANCED AUTO-FOCUS TECHNOLOGY MAKES VLOGGING EASY High-quality video even when you’re moving

The ZV-E10’s image-stabilization system can shoot smooth, clean video footage even when you’re walking*. Another feature, Face Priority Auto Exposure (AE), will automatically brighten the lighting of your face. Even when you’re walking, it automatically detects your face and makes adjustments to keep it brightly lit as you move from indoors to outdoors, through light or shadow.

ADVANCED AUTO-FOCUS TECHNOLOGY MAKES VLOGGING EASY Automatic, precise focus

Without any settings, the ZV-E10 can automatically track your face and eyes to keep a steady focus without wandering off onto other subjects. When you do want to shift focus, just touch the LCD monitor and the camera will track the subject you choose with AI-enabled* Real-time Tracking*.

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked. Sony Alpha ZV-E10

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked. Sony Alpha ZV-E10

ADVANCED AUTO-FOCUS TECHNOLOGY MAKES VLOGGING EASY Smooth, professional focus transition

With the ZV-E10, focus speed can be customized to fit the mood, for a more impressive look. The camera lets you choose from seven different speeds9, from a quick transition to a more leisurely one. Watch the video below for inspiration on its use.

FOR STUNNINGLY CLEAR AUDIO Built for Clear Voice Recording

The ZV-E10 makes it easy to clearly record your voice without any worries. The internal Directional 3-Capsule Mic is optimized to capture sound from in front of the camera, recording your voice clearly even when you’re in a crowd.

For even higher audio quality

Unlike conventional analogue audio transmission, you’ll never need to worry about cable signal interference. Just pair the ZV-E10 with any microphone from Sony that supports a Digital Audio Interface via a Multi Interface (MI) Shoe for clear, low-noise, all-digital audio.

EXPAND YOUR VLOGGING WITH OVER 70 LENSES

Professional-looking vlogs are easy with the ZV-E10, thanks to interchangeable lenses that capture the world however you choose to see it.

Sony offers more than 60 lenses that are ideally designed for Sony cameras, including lenses that are tailored to moviemaking. Select from a unique lineup of lenses, and explore your powers of self-expression.

SONY ZV-E10 MIRRORLESS CAMERA WITH 16-50MM LENS, BLACK BUNDLE INCLUDES: Flashpoint iM30 Mini Flash for Camera | SanDisk Extreme PRO 64GB UHS-I U3 SDXC Memory Card | Slinger Alpine 120 Multi-Device Shoulder Bag | ProOptic 40.5mm Digital Essentials Filter Kit
24.2MP APS-C EXMOR CMOS SENSOR: Delivers high-resolution images and videos with excellent detail and low-light performance.
INTERCHANGEABLE LENS SYSTEM (SONY E-MOUNT): Allows for flexibility and creativity with a wide range of lenses.
DESIGNED FOR VLOGGING AND CONTENT CREATION: Features a flip-out touchscreen, dedicated video recording button, and specialized video features.
REAL-TIME TRACKING: Accurately tracks moving subjects for smooth and focused footage.
PRODUCT SHOWCASE SETTING: Optimizes settings for product demonstrations.
FLASHPOINT: Flashpoint is a popular brand known for producing affordable photography lighting equipment.
HIGH-SPEED PERFORMANCE: Designed for professional photographers and videographers, it offers fast read and write speeds to keep up with demanding workloads.
PADDED COMPARTMENT WITH CUSTOMIZABLE DIVIDERS: The main compartment is padded and has customizable dividers to protect your camera and other gear. You can configure the dividers to fit your specific needs, whether you’re carrying a DSLR camera, a mirrorless camera, or a video camera.
SPECIFIC SIZE: The “40.5” indicates the diameter of the filter thread, ensuring compatibility with lenses of that size.

Product summary

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